As an influencer agency, we help you find the right content creators for your influencer campaign. It’s hard to imagine platforms like TikTok, Instagram, YouTube or Facebook without influencers. We will find you a suitable influencer so that your influencer marketing campaign will be a complete success. We are a reliable partner and are at your side for advice, selection and placement.
Your advantage, we think from a performance point of view! Brand awareness is good, but it does not increase sales figures, which ultimately determine the success of an influencer campaign in 98% of cases. Implementation, reporting, performance, we do it! Our know-how and experience comes from over 100 customer campaigns that we have designed and implemented, with our creators in Influencer Management and with many greats from Instagram, TikTok & Co.
Owner | Vanity Influence
Become a model: That is the wish of many! No matter if you are 14, 15 or 16 years old: The earlier you start modeling, the better. With the first small test shoots, but also with the first assignments, you can gradually gain valuable experience. Of course, many do not start until they are 18, 19 or even 21 years old. We as a model agency help you to go a straight and promising way – directly and without detours.
With our experience and expertise, we bring models to extremely good photographers at a young age to get exclusive and good material for you. The more extensive the model book is, the better you can imagine the model in a campaign.
Beauty, perfume, fashion, food or interior, influencer marketing has an extreme influence on purchasing decisions. “50.7 percent of influencers’ followers have bought advertised products one or more times” (agof, Kölnmesse). That’s why in 2023 many trust in influencer marketing as a strategy and also in us and our work behind the scenes.
It all started with the first campaigns and jobs. Today, there are already over 100 customers and campaigns, some of which we have also developed together with our customers.
Tip. With our specialized social media and performance marketing agency, we also manage more extensive performance campaigns for our clients, with higher adspends. Why? So we reach 1) the community of the influencer and with the data of the campaign 2) additional similar people! The so-called look-a-like audience. Welcome to Influencer Marketing 2023!
Here are the top 3 reasons why over 100 customers already trust us:
Take a tour! Ours:
Influencer agency Influencer
Influencer Marketing – The Bascis: Influencers have a large number of followers on their channels. Brands can have that too, but brand channels only reach a fraction of the people influencers reach – who wants to see “ads”? Influencers often have a dedicated following that trusts them and views them as a credible source of information and recommendations. Influencers often have a specific niche or target audience that follows them. So by working with influencers, businesses can increase their reach and target their audience. This is how you achieve authentic attention for your brand.
With the right strategy, the reach also converts to the desired target. This can be information, ticket sellers, online stores.
Advantages and disadvantages, one of the most important questions when it comes to influencer marketing. Let’s let the numbers do the talking! Here in a recent study by the Arbeitsgemeinschaft Online Forschung (agof) and Kölnmesse.
As you can see, influencer marketing has become an established part of the online marketing mix and is a “natural” part of many successful campaigns when it comes to addressing target groups and potential customers.
Campaign instead of questions?
Influencer Management – As model managers, we are closer to influencer management than anyone else: advance planning, briefings, contracts, campaigns, usage rights, travel management. With the additional know-how of our social division, we also selectively manage content creators. The big advantage for you is our existing network of national brands, international brands, the many advertising agencies, communication agencies, PR agencies and many more that are among our clients.
You do your thing! As management we are your back, but you decide freely about the ways you want to go. Of course, we are always at your side with advice if you want to talk or think about something with someone. Our primary work for you: selecting contact requests, conducting initial meetings, preliminary negotiations, briefings, final negotiations, contracts, we take care of correct usage rights (time, space, medium), but also key figures for clients and the entire payment flow, so that every invoice is guaranteed to reach you.
Your advantages as a Creator at Vanityinfluence:
Read even more about us here:
Metrics and Reporting – Good influencer marketing reporting for clients should include a variety of metrics that measure the success of the campaign and show the impact achieved on the target audience. These include:
Reach: How many people have seen the posts? Engagement rate: How many users have interacted with the posts (likes, comments, shares)? Conversions: How many users took an action as a result of the campaign (e.g. purchase completion, sign-up, download)? For most, the most important thing in measuring the success of an influencer campaign:
also:
In addition, brand awareness: How has brand awareness improved as a result of the campaign? Influencer performance: How did the individual influencers perform within the campaign?
Successful implementation – An influencer campaign is usually created in several steps. First, the relevant influencers who fit the brand and target group are researched and selected. Then, negotiations are conducted with the influencers to clarify the terms of the collaboration.
Then follows the creation of the posts, which should meet the needs of the brand and the wishes of the influencers. This creative content is then coordinated with the influencers and released.
Once the posts have gone live, reporting takes place. Here, performance indicators are monitored to measure the success of the campaign and make adjustments if necessary. Reporting also includes evaluating the collaboration with influencers to gain valuable insights for future campaigns.
Customers & Campaigns – Test driving an electric car, new sneakers in fashion retail, traveling to the Maldives, driving a sports car in the Dubai desert or influencer events for brands, we’ve experienced it all!
Coming soon here! Until then, you can find selected references on our social media agency:
Industries – We cover various industries and fields, as perhaps already seen in the clients and references. Typical bookings are for example:
Don't miss any NEWS or MODEL ? get free push on your device !
